Automobile Industry in India – Two-wheelers
Two wheelers have a special place on the Indian roads. They are extremely popular and versatile not only as passenger carriers but also as good carriers. Haven’t we come across a harried pillion rider carrying varying things from pipes to bedding to water cans?
It comes as no surprise when India is ranked as the second largest two-wheeler market in the world.
 |
The graphic above shows the breakup of production of automobile in India. In 2008-2009, more than 76 million two wheelers were manufactured in India. Domestic sales of two-wheelers form a major chunk at 76% of total sales. Hero Honda and Bajaj Auto are the leaders in the two wheeler market in India. In India, the two wheeler segment was the first to secure export orders.
Types of two wheelers in India
Motorcycles segment dominates with an 80% market share. The demand is huge for new and powerful variants. The 125cc motorbikes are finding favor with majority of the motor cycle owners. Apart from the motorcycles that are traditionally used by men, the scooterettes (60cc upwards) have also contributed towards a spurt in two-wheeler sales. These allow the housewives, high-school and college going children, working women and the elderly to be mobile. Then there are mopeds that are nothing but a sophisticated motorized cycle. Your neighborhood green grocer or kirana store may use it for home deliveries these as they are highly affordable.
Why are Two Wheelers so popular in India
The growing middle class population, prosperous rural India and the paucity of reliable public transport system is leading to a large number of two wheelers added to the roads everyday. Indian roads in most cities, villages and towns are narrow. Two-wheelers allow people to navigate such roads easily.
Fuel-efficiency is a huge advantage. With the cost of petrol increasing steadily, two-wheeler makes the daily travel both affordable and convenient. Easy availability of auto finances at attractive schemes has made a two-wheeler a must in most urban and rural homes.
Read articles on The Automobile Industry in India:
- The Emergence of the Automobile Industry in India
- Prime Factors Leading to the Growth and Demand of the Auto Industry in India
 |
Read more on the Automobile Industry in India
{ 2 comments… read them below or add one }
This article was really helpful for my research thanks
the article is very helpful to my study.